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Anyone who’s anybody in the world of beauty whether you’re an aficionado, influencer or find yourself somewhere in between; the 2018 Beautycon Festival is always the place to be. This past weekend in New York City the beauty gurus of the internet atmosphere and throughout the world gather to scope out all the new beauty products, snap dozens of delicious photos, take in empowering speakers and intimate conversations and engage in all things beauty.

This two-day festival of beauty was launched to celebrate beauty of self-love, empowerment and expression; gathering upwards of twenty thousand in attendees every year since 2015 when it opened its previously exclusive invite-only (selected beauty bloggers only) doors to the public under the guidance of entrepreneur Moj Mahdara. Now the festival hones itself with celebrity and beauty influencing favorites like Zendaya and Danielle Brooks to name a few, check out our favorite beauty looks from this year’s festival below.